Market research
In order to target your marketing most effectively, it’s important to understand the current situation. It’s vital to carry out marketing insight into how your organisation and its products are perceived by your customers, potential customers and competitors.

Voodoo Agency can help you gain an understanding into your market through the development of tailored research and competitor analysis. Armed with this information, you can create a marketing plan to take your business to a whole new level.

Marketing plan
Once you have a clear understanding of your objectives, a plan is required to strategically meet those goals. Voodoo Agency can work with you to establish the strategy and tactics needed to get you where want to be. Most importantly, we can also help you identify the best ways to measure the impact of your marketing tactics on your bottom line. Without this, you won’t be able to work out if you achieved your objectives.

Create the message
One of the most important things in marketing is the creation of a clear message that will connect with your customers. Voodoo Agency can work with you to establish your competitive advantage and figure out a proposition that will mean your customers will want to work with you rather than your competitors.

Promotions
Understanding your tactical options for marketing your business is very important. Tactics are essentially the details of the strategy. Voodoo Agency can help you to understand your products, the price, how they will be distributed and what type of marketing communications will be the most effective. Will advertising, PR or digital marketing be best? Or will it be a combination of a number of tactics?