AdWords Campaigns

Have you considered using a PPC management service to optimise your Google AdWords campaigns?

Voodoo Agency - over 20 years of experience in digital marketing

PPC Management and Why use Google AdWords?

PPC has been popular in recent years as organic SEO has become more challenging to get results. Paid search has one huge advantage over organic SEO;

With an advertising budget, you can pay to appear at the top of a search results page. This is above the organic results. SEO strategies take a longer time investment to yield results while PPC drives traffic immediately. We recommend running both campaigns together for maximum impact.

In the UK, Google Adwords accounts for around 60% of all paid media searches. The Google AdWords program is the most successful pay-per-click advertising program out there today. Adwords accounts for nearly 70% of Google’s advertising revenue. Nearly a third of their revenue is now generated on the Google Display Network.

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AdWords Campaigns

PPC Management Return on Investment

When working with Google Adwords, strategy and tactics are important to get a good Return On Investment (ROI). When managed it’s possible to get a good amount of quality traffic instantly to your website.

For competitive keywords, the cost of pay-per-click advertising can be higher. Therefore, it’s important to make sure you’re getting the most value from your PPC by optimising your campaigns. Google quality score also impacts your campaigns. To improve this, we recommend running an SEO campaign to optimise landing page relevance for targeted keywords.

Voodoo can help you to improve your return on investment. We can do this for paid advertising across Google Adwords, Google Display Network, and search partners. We can work with you to develop your keyword strategy, design the adverts, and improve your quality score. PPC management services also include;

  • Keyword analysis
  • Monitoring and Reporting
  • Audience research and targeting
  • Negative keywords
  • Channel strategy
  • Landing page creation

AdWords Management

Creating and running a successful AdWords campaign requires planning, creation, optimization, and analysis over time. The ongoing tasks include keyword research, bid management, budget management, monitoring, and more. AdWords management is a dynamic process, requiring continuous attention. We adapt to changes in the market, user behaviour, and the competitive landscape.

While we will require your input, as you know your industry best, our expertise combined with your industry knowledge will deliver success. At Voodoo Agency we will execute successful campaigns for you.

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Case Studies

LPCC website design displayed on laptops


LPCC underwent a rebranding process under the leadership of Andrew Snowdon, they engaged Voodoo Agency to provide a range of creative and technical services.

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NSI Projects

Longtime client NSI Projects approached us in 2022 for a rebranding project. Services included brand guidelines, logo creation, web development, and print services.

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Safer Streets Warrington

Safer Streets Warrington campaign for ensuring the safety of public places for all required varied print marketing materials including posters, liveries, and social media assets.

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Vamove branding on mobile device


Vamove, a trusted UK property buying company required a full branding and website developemtn package to launch.

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